Disney spend loads on developing new technology for their films, and developing the story in their weird, but apparently successful way, while other animation studios don't often don't bother and just want to rake in the cash.
There are two things that IMO Disney does far more than most other animation studios; First being sequel churn (the general pacing of MCU releases, the pacing on the last SW trilogy and sidecar movies,) But the bigger one being Toyetics. [0]
Neither of those things are particularly 'innovative', and the latter of the two is a semi-exploitative practice of child psychology.