https://www.youtube.com/watch?v=oRMBWxfA2OM
Anyway, the Taboo aspect is interesting. It's funny to see that in Pakistan they have troubles with shopping underwear, if I recall correctly the guy who created Victoria's Secret had similar issues(which made him create the company in first lace).
Take a ticket to Istanbul, an ancients city in a muslim-majority country and you would be surprised to see that underwear is not a taboo there. Yes, the current islamist government banned women in bikini to be on billboards but even in conservative neighbourhoods things like bra are traditionally sold using the words like "hats for twins", waving the bra and announcing their amazing price.
It's even a theme in local sitcoms, for example? https://www.youtube.com/watch?v=DUh1eJtzIeQ
You can even find sexy underwear in the catalogues of discount supermarket chains with islamic affiliations.