Same is true in academic research (though old-timers catch it often). The common pattern is:

* approach “A” was invented in 1970 or so and didn’t work

* “B” extends “A” in multiple ways and now works

* noobs assume “B” invented “A” and treat “B” as the root of modern knowledge. “B” often has more market presence so noobs (without deep understanding) don’t see the relationship to prior attempts.

Examples:

* AlexNet/deep learning/ML in general

* MapReduce/databases/functional programming primitives

* Docker/chroot “Jail” Containers

* Bitcoin/90s coins/blockchains

Ego and ignorance are rarely a great combination :)