Write better emails with the Rapportive sidebar
blog.rapportive.com
blog.rapportive.com
The major difference is that I can see the face of the other person (this works maybe 80% of the time). In practically ever use case I have for email, showing me the other perons's face helps me out, whether I've met the person or not.
- open source mailing lists become more human (and improves the aggressive arguing that can often occur there)
- I "put a name to a face" for professional colleagues
- I know something about people who email me out of the blue (VCs, founders who want something, coders with patches or queries about an OSS project)
- makes my emails to others more human
I encourage anybody who is technical and uses email to use Rapportive.
I guess it's hard to describe because it's a _feeling_, but it feels like I'm communicating with a person, rather than some kind of email sending robot. This wasn't the reason I started using it, so it kinda surprised me at how much of a difference this makes to my communication.
I'm not sure why it's not useful to you - one possible reason is that you're already very good at empathizing with the person at the other end of your email (not being sarcastic).
Another thing which surprises me is that the picture doesn't matter - old/young/geeky/cool/black/white/male/female don't really convey any useful information to my response, but it just kinda feels like I know this person in some way, and want to treat them better.
In addition to just seeing the sender's photos, LinkedIn title, recent tweets (hover to see whole thread), etc. in the sidebar, if you hover over any email address inside the email (e.g., anyone cc'ed) it'll instantly display the information for that person as well.
I don't ever keep Twitter open (maybe I'm in the minority here) so even if you only email friends, it's nice to see what they've been tweeting when replying to their email. But if you often have people you don't know showing up in your gmail, it's a must-have
As for "founding a company on a missing feature": we think it's a pretty important missing feature, but more to the point, what we do now is the free leg of a freemium business model. We have premium features launching soon that we're really excited about, and which Google isn't going to build.
[1] http://gmailblog.blogspot.com/2011/05/introducing-people-wid...
[2] http://blog.rapportive.com/rapportive-integrates-gmail-peopl...