Deceptive marketing? Yes. Inflated prices? Yes. Lack of competition? Totally.
But using law to impose your "moral perspective" on a pricing structure is not a solution.
The problem is that there exists no plan with reasonably-priced, reasonably-fast non-capped internet access, while there is a demand for it.
This is a market failure caused by a lack of competition in the market.
We should seek out and advocate for solutions which increase competition in the consumer broadband marketplace and ignore foolish non-solutions like this.