But if the exec team simply hired you for window-dressing, expect to be treated like a scapegoat and a punching bag. Any mistakes will be your fault. Any wins will be to the credit of the business. The Director of Product will ask to "embed" dedicated DS headcount and you won't have any real power to shape the roadmap. If the exec team doesn't give you equal footingf with Product (or Marketing, Finance, and Eng for that matter) then this will rapidly become a soul-sucking job. However, if E-team does give you the authority to call Product's bullshit, and tell Finance to stuff it, and not take direction from Eng leads, then you actually might be able to accomplish something really cool.