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I’m using the app on iOS if that makes a difference…

You might be using one of those tabs that I never go to. The leftmost tab with the home icon only shows posts from people you follow (and ads).

That’s not true. It forces reels on you now (maybe feature flagged?), all kinds of random people you don’t follow. Instagram has become a hot mess.

It does! The native apps show a plethora of ads while the web app shows nothing. Crazy interesting but I imagine most users use the app.

Can’t it be because of ad-blocking ?