If you care about accurate color, you do use a card with "whole bunch of patches" of different colors. For example, these British Library guidelines on photographing and scanning archival material say:
"An industry-approved colour chart or greyscale reference card is essential in order to check the accuracy of the colour captured in the photographs. This is a physical card that is available to purchase on the internet. It cannot be downloaded from the internet and printed, or inserted into your image using software. Approved colour checkers that have been used in EAP projects include: Gretag Macbeth ColorChecker, QP cards, Kodak Color Control Q13 card, Past Horizons Bookmark Photo Scale."
(https://eap.bl.uk/sites/default/files/Guidelines%20for%20pho...)
ColorChecker (“Macbeth”) Chart: https://poynton.ca/notes/color/GretagMacbeth-ColorChecker.ht...
QP cards: https://www.argraph.com/QP202.html
Kodak Q13: https://www.kodak.com/en/motion/page/color-separation-guides...
Bookmark photo scale: https://www.pasthorizonstools.com/Photo_scale_bookmark_p/boo...
As you quote they get used in archiving but those also tend to be done under well-characterized lighting and if not, it's something that's worth spending the time to tweak every little thing.
It's a long shot from being able to apply automatic perspective and grey-point corrections plus a little bit of tweaking so the colors look "right" (or as right as possible under the wonky spectral distributions of most lights these days).
I did manage to convince the company to buy the transparency so we could calibrate the film scanner's output.
My favorites are from Datacolor or X-Rite.
Is there a standard skin color or something? How do you deal with different skin colors?