Well, I already say that Macs were pretty known for media/writting people such as journalists, artists, painters, designers, writers, and so on. That was pre-OSX. Mac OS 9 with Quark Xpress and Photoshop were THE tools used in any newspaper/magazine HQ, no matter the country in the world.

Professional printed papers/music and video production = Mac. Period. No one would say otherwise in the 90' s.

But with OSX you had both the media/press people and the science people in your pocket. (Unix sysadmins with KSH, Unix utilities and SSH ready from the beginning, maybe not as a server but you could test all crap locally, and well, Aqua looked shiny, fun and shit would work; and for die hard C/C++/Perl/X11/Motif programmers porting legacy scientific tools to Xquartz and Motif with barely any changes).

And OFC, LaTex, with some GUI's showing the PDF preview.