This is a good idea and I wish you well. I would encourage you to think of gender in your marketing. Unfortunately there is a lot of sexism in home repairs, and I think many women would benefit from your service. I (a male) have several times had to get quotes for my mother (single), because she either can't get a good price or contractors will tell her she wants something else, or fail to see problems that need fixing. This could provide a bit more of a level playing field for women in this situation.