I don't think all prevailing narratives in the media are false. The idea that most of our industry benefits from climate change being considered an "externality" is true. Anyone who benefits from this unpriced "externality" has full interest in keeping it that way. And that's probably 90% of economic activity.
I have little doubt that the innovation will come from industry, but the issue is that as long as we consider all of this an externality the market has no forcing function to change.
On the Davos crowd who goes around talking about climate change while jetting around, that is a PR effort that's to be expected. In the end it doesn't matter. Since it's an economic externality to heat up the planet, we all benefit and get destroyed by it at the same time. A billionaire can be making great talks about climate change but it is impossible for him to achieve net-zero when so much of our economic activity relies on pricing climate change at 0$. The exception to this is literally 1 billionaire, who's invested humongous amounts of net worth into Tesla.
Either way, there is 0 ways for the market to solve climate change when it is obvious that climate change is not priced into economic activity at all.