Anyways, to provide a real answer and not to just diss the book, I doubt many start-ups work a 4 hour work week. The fact is, there is a lot of work to get done in a start-up. If you only worked 4 hours a week, and you needed 2000 hours to get it done, well, that would take you over 9 years to get done. You can't magically make start-up work go away. Outsourcing only works if you have capital to pay for it. So if you don't have capital, and 9 years is too long, then you might just need to work harder, longer, and with more people to get it done.