This seems like a lot. Ford only sells about 800000 pick ups a year and that's pretty popular with a reputation. Who are are all these buyers?
The US has an amazing number of trucks. Like on the order of one for every two citizens.
So 1.2M expressing an interest is on the order of, probably less than, one percent of existing vehicles.
I picked yearly sales to look at because if this comes out those people would impact that years sales. At least that's what my intuition says. Are people really over the f150 and ready to have a new most popular truck in America?
And as lots of people have said, this isn't especially firm interest being expressed.
https://www.goodcarbadcar.net/2021-us-vehicle-sales-figures-...