FWIW, in gcc/g++ there are compiler intrinsics which (should) map to that instruction on CPUs where it's available: __builtin_popcnt, __builtin_popcountl and __builtin_popcountll for unsigned ints, unsigned longs and unsigned long longs respectively. Visual C++ provides equivalent functions for Windows (but I can't remember what they're called).

It does seem odd that the article misses this approach out.