After Copenhagen Consensus, Lomberg and his advising group offered advice to several nations about the optimal issues they should be investing in to maximize lives saved and improvements in quality of life. I don't remember details off the top of my head, but that is what I was referring to.

One of the hardest books to read and see that for a pittance the world could eradicate several types of horrific diseases or drastically improve large numbers of lives, through simple targeted investments, and yet it never happens.

Here's a more personal example. After reading the book, a friend who made a mint in the oil industry bought four mobile drilling rigs, fitted them for digging water wells, paid to ship them to a state in I can't remember which country, but it was a poor one in Africa, where he hired a crew to run the operation and dig wells for free. He said it was a nightmare of red tape to operate, but wells got dug and people got fresh water that used to get dirty water.