I actually don't have a problem with this, but I do have a problem with press releases that are sprayed with emojis. It's incredibly unprofessional and gives a real amateur flavor to the whole thing, which for security software is really offputting.
Imagine emojis in IETF RFCs. No thanks.
Admittedly, there is a similar problem with words, but there are at least dictionaries for them. :>
They have an established reputation.
Like, imagine its only Gen X that complains about this, and they are the equally out of touch blackberry user whose device renders all the emojis in some messed up but hilarious way, then its a great way to make fun of them without saying anything and just keep bombarding them with an incommunicable internet, while the rest of us dont mind and some of us are also in on the joke.
This is also a consumer product, not enterprise.