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From a PR point of view it is probably not a very good idea to call yourself a troll. Also it does not describe what these people are doing. Typical trolls do not really believe in what they write, they are just trying to start a flame-war. The people that are described in this article obviously believe in what they write, and are using it to push back against the propaganda by big corporations.

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>Also it does not describe what these people are doing. Typical trolls do not really believe in what they write, they are just trying to start a flame-war.

An excellent point. IIUC from TFA, the person spotlighted is trying to piss off the fossil fuel company folks, but that's not really trolling.

The person who brought this article to my attention used a reference to Duty Calls[0] when she sent it to me. That seems a better description IMHO.

[0] https://xkcd.com/386/

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