I'm really baffled at (e-)bike prices remaining so high. There's certainly not more research than what goes into cars, admittedly amortized over smaller production runs, and battery packs should (should, but don't) cost very little (at 100$/KWh, my bike's pack should be a whopping 43 bucks, let's say 100 if we include the frame mount, the lock, the wiring and the charger).
There is SO LITTLE material overall in a bike, with 99% of the tech having changed little since the '70s, so I guess it's not patents or IP either. It's not the wheels, I can buy replacements for little. It's not the shifting system, a crappy one is 100 EUR and a decent (low-end) Shimano is under 200. It's not the chain, those are 10 bucks, maybe 25 for the higher strength ones appropriate for an e-bike. It's not the motor, as I can get a conversion kit off ebay for 150-200, which includes a wheel and electronics.
Yet, 25kg of ebike costs 12% of 1000kg of a low end city car, while using 40 times less material and not having to undergo all the same rigorous testing, homologation and what else.
What am I missing? Is it all in the frame? Is it all profit? Am I looking at this from a completely wrong perspective ?