It's hard to say. But I've been a fan of Juregen Teller for a while. He wants to break all the "rules" of fashion photography and photography in general.

You're right, if you post these anonymously to IG, no one would bat an eye. But it's published in a prominent fashion magazine, it's taken by the famous Juregen Teller, it features celebrities posing in an unflattering way, they're wearing the latest designer clothes, and it got a ton of negative attention on Twitter and other social media (all attention is good attention).

A typical amateur won't be able to do that (they probably think they can). I consider his style to be real and "amateurish" in a deliberate way. In some ways, I feel he's parodying amateur photos and putting famous celebrities in situations that normal pros don't usually would or can. Here is another site that tries to describe it: https://www.highsnobiety.com/p/juergen-teller-w-magazine/