I have another list for you, where 50% of the goals are about influencing:

"1. Linguistic cues, patterns of information flow, topic trend analysis, narrative structure analysis, sentiment detection and opinion mining;

2. Meme tracking across communities, graph analytics/probabilistic reasoning, pattern detection, cultural narratives;

3. Inducing identities, modeling emergent communities, trust analytics, network dynamics modeling;

4. Automated content generation, bots in social media, crowd sourcing."