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that's like saying that your car dealership website generates $20,000 CPM because they sold a car from their website.

CPM would be for AirBNB and they make a lot less than that.

It does points out how valuable and high quality their traffic is though

is it though? No way to tell with one data point. We'd need to at least compare that to 1000 page views on Craigslist.

Yes.