30k is a small town? Seems like a medium-large town to me. Thw small town I grew up in (partially) was like 1/6th that size.
Of course, smaller exist! There are functioning towns in East Texas with less than 500 people in them! My favorite is Caledonia; cherished memories are that upon crossing the border my father would pull his best BB King impression and belt out the eponymous tune.