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Trying to hang onto systems where your customers resent paying you is not where you want to be. You bring up an interesting proposal, fundamentally Apple needs to create a system where developers WANT to pay the fees because of the value they get in using the system and services. And all those connected credit cards and customer identities definitely have value.

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> Trying to hang onto systems where your customers resent paying you is not where you want to be.

OK but like, dark patterns exist and everybody knows users don’t like them. Developers use them anyway because they’re profitable. Yeah I guess you feel bad but the bags of money help dry those tears.

If there’s no chance of customers altering their decision )because you have something exclusive for which there is no substitute, or no good substitute) then there’s very little downside to dark patterns. And this is true even for something as banal as a newspaper subscription, where you would think there’s a lot of substitutes.

Maybe I'm just optimistic, but I believe that good and honest companies will generally prosper over those actively employing dark patterns in the long run.

Any exclusive niche employing dark patterns makes an opportunity for an honest broker to come in and clean house.

And that’s why the truth -

Evil will triumph because good is dumb.

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