During the years where the mainstream office business landscape transitioned from DOS to OS/2, no wait, Windows, broadly speaking there where two types of application programmers. Those that used C or C++ and those that didn't.
For the later camp MS promoted various flavours of Basic, which also had to do with Office and scripting an Works for DOS etc. But I suspect it was also a "theological" battle against Borland.
On the other platforms Pascal was succesful, but the Amiga and the Atari tanked. The Macintosh escaped that destiny barely. Maybe Swift is the new Pascal?