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Comment by sseagull | Hacker News Reader

> Public health officials need to understand that their primary job is managing public perception of a situation first and foremost. They can go push their glasses up and pedantically spout off technical corrections behind closed doors as much as they want, but in public they have to connect and empathize with normal humans.

So what should they have said in the beginning? If they don't give technical reasons, they will be accused of talking down from their ivory tower, dictating policy with a 'just trust us' attitude, or of being biased/political.

But if they give technical reasons, people will nitpick those, especially if the data is incomplete or evolving.

There were lots of people being correct and nuanced, but they were drowned out (partly for political reasons I suspect).

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> So what should they have said in the beginning?

Probably something like “Masks aren’t proven to help yet, but unless covid is unlike any other respiratory disease they probably won’t hurt.” Yes, this could’ve caused a rush on them (though maybe that would’ve alleviated some of the need in hospitals?) and we would’ve had to deal with that, but lying to people in the name “for their own good” is not empathizing with them.

Getting too deep into technical reasons in the middle of such an event is not understanding the definition of teachable moment. Most people aren’t open to learning deep knowledge when their fear or other emotions are up, but it can take real skill to avoid diving into details as an expert. And I have some sympathy for people getting metaphorical microphones shoved in their face, but that just goes back to my point about public health (and medical people in general) needing to know that their job is as much soft skill as hard.

you're somehow making a dissonant "people are too stupid for their own good" argument couched in a "don't talk down to the people" argument. but this dichotomy is wholly unnecessary.

the simpler reframing is to tell people the truth, and do it so it's not overwhelming to folks ("having empathy") who have many competing attention-grabbing issues in their lives (i.e., they're busy, not stupid).

and regarding masks, the simple truth is, they don't help in most common situations (i.e., out in public, where distancing does all the work), and it's extremely hard to get folks to use them in the one common situation where they can be effective: social/family gatherings. masks were never going to be an effective mitigation for this one reason alone, but because of their visible, performative value, became immediately politicized.

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