Space Force announces the new design of the Space Force's enlisted rank insignia

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The shape is close enough that it might morph into a Star Fleet emblem over time. Let's say... I would support that.

For a moment I thought it was about the Netflix show Space Force [0]. But even they could not come up with space chevrons!

[0] https://imdb.com/title/tt9612516/

Hey, they have to fill their days with something.

Yeah, I'm just thinking about how many meetings were had about this.

NASA did the same thing. Branding and image really does make a difference and pays dividends years and years down the road. Think of just how many things the NASA logo has been plastered on and influential even the style the style of NASA’s branding has been to how art and media portray all things space. It’s legendary levels of iconic.

NASA put a crazy amount of effort into their band — their brand guidelines are literally an entire book. A book which is super famous among UX designers — I even own a copy! The pages aren’t counted like a normal book so I’m not sure how long it is but it’s at least 200 pages

Can you link me to that book?

P.S. I used to work in NASA Goddard. Very brand conscious agency.

IDK if it's the right one but I found this: https://www.nasa.gov/sites/default/files/atoms/files/nasa_gr...

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