And this is a perfect example of why capitalization is important! It's not WhoreTweetedMe but WhoRetweetedMe. Personally, I can't look at their website's url without seeing the word "whore". It's just like experts-exchange.com, they had to put an hyphen in it because expertsexchange could be interpreted differently.
Yea, I'm a Hubspot follower, I guarantee they knew what they were doing. They are the kings of buzz. This isn't that innovative of a technology, but they've got us talking about it.
I'm sure they think they are geniuses if this was intentional. However, they may lose business from potential customers whose corporate firewall doesn't allow access to the site.