You missed the point. The article is arguing that companies should put a monitored mailbox as the default reply-to, and not use unmonitored mailboxes, as they are missing out on valuable feedback and interactions.
I tend to use 'automated@' or 'a.robot@' though, to reflect that it was sent on behave of a process.
As an example, yesterday I got an e-mail where a template variable hadn't been expanded. noreply means they don't get to find out. It's worth my time replying to an e-mail. It's not worth finding a contact form and filling it out.
Sorry if I misinterpreted.
I setup clients up with help@example.com when permitting. Turn those noreplies upsidedown ;)