I published an app on the App Store, which did quite well in its niche. Soon, a bunch of very similar apps popped up. One app cloned everything about my app -- even the icon.

But Apple didn't care. They don't give a shit when people clone apps and try to mislead customers by making apps that have almost the same name as another app.

Apple should focus on getting rid of scam apps and blatant rip-offs.

Who cares if there are 100s of horoscope apps on the store? It's not like shelf space is limited. As long as an app doesn't harm or mislead customers, I don't see why Apple should reject it.