As a reference a new Cessna 172 is $432,000 [1] and that is not a high tech aircraft.
[1] https://www.forbes.com/sites/erictegler/2021/04/28/prices-fo...
[1] https://www.forbes.com/sites/erictegler/2021/04/28/prices-fo...
A new Cessna vs a used Falcon 9 launch hardly seems like a fair comparison. The cost of the rocket is written off as externalized. The actual satellites are not factored in at all. Really what we are comparing here is the cost of an operation vs the cost of an airplane. The economics still seem dubious.