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I'm starting to become tired of such liberal use of the words 'hack' and 'hacker'. _Maybe_ 'marketing hack' would have been ok, but honestly there isn't even any programming involved here.

On an entirely separate note, nice product name. And that does seem like an interesting method for picking one.

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A hack does not have to be about programming. If you want to qualify hacks as 'marketing hacks' or whatever else, you would need to qualify your preferred kind of hacks as 'programming hacks' as well.

I debated the name and really tried not to, but I think it does fall under the definition of a hack... I could be wrong. Sorry if I mislead. Was not the intention.

I think "a clever use of something for a purpose it wasn't originally made for" can be rightfully called a hack. Doesn't seem misleading at all to me.

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