There was a 4:1 split in July, 2020 so it's comparable to the $0.82 dividend Apple was issuing earlier in 2020.
https://www.q4inc.com/products/investor-relations-websites/d...
Why do you think they should they make it themselves?
1) That would be very on brand for Apple
2) They're already in the business of making complex web pages, and this is the only subdomain branded with this tech, so why special case it?
I think Apple are famous for not having this core competency compared to its competitors?
> so why special case it?
Why do companies outsource anything? Why doesn't Apple employ its own janitors? Because it's not what makes them money and their engineers are astronomically expensive.