More money is spent on marketing products than on sustainability. The top wealthiest companies in the U.S. will shove money into offshore bank accounts and refuse to spend it on the U.S. The largest tech companies provide the least funding in education, and heavily target schools and students to gain significant profit.

Sustainability, like every other issue, is based on socioeconomic ability. Being "Green" is expensive as an individual. The best way we resolve that issue, same as many others, is a mass rewrite of education, funded by private companies. This will not happen so long as there is a surplus of skilled work. We can easily demonstrate the surplus by how little these companies invest into getting skilled workers.