The goal of the author here is to show how bad System76 behaved. But after reading this, clicking the links, and reading the PR that actually got implemented (link above) my take is that System76 had to fight for years to get an option added to fwupd, to avoid their users from getting tracked when downloading system76 firmware through the tool.
That... doesn't sound like evil to me? I didn't knew that fwupd collects statistics about which firmwares my laptops download, from where, when, etc. and sends them to the hardware vendors. Is there a way for users to disable this tracking for all firmwares from all vendors?
If anything, this actually makes me want to get a System76 laptop.