It might be legal etc... and app developers and companies seem to have signed away basically control of their app distribution, tradmarks and promotions to Apple the the small letters. But all the same it seems to be a bit sleezy and low for Apple to try and get money by spoofing other companies and brands in fake ads.

I get why Google doesnt, care, since Ads is their core business. But does Apple which already makes oceans of cash need to go this low for that little bit of extra $$$