It's your loss then.
It is actually smug, to suggest the author, in this case, me, a computer scientist and a past professor who taught Information Retrieval class for more than 3 years, and who just came up with a new search algorithm, to "take a look at Wikipedia page for TF-IDF".
In case you have not read the article due to your smugness, my search algorithm also uses TF-IDF and vector space model.
Please do not dis-understand what is going on here: I am running a startup, and I am also old enough to not care about publications as much as people who are younger or in academia.
That's why I chose to reveal this in a blog post instead of hiding it until after my paper is published. Understood?