It's just open season on Meta and big tech in general. Giphy isn't exactly an ad powerhouse nor a real competitor to Meta, but any acquisitions are now opportunities for political theater.
Things like Giphy are amazing data builders. Think of all the cookies that get placed around the web for FB to use, when a giphy is embeded on a website.
Even the types of Giphy's people use, are useful data points.
curl -v https://media.giphy.com/media/bKgCINrtZWQ39wZCxU/giphy-downsized-large.gif 2>&1 | grep set-cookie | wc -l
0besides who would want to give a cookie to curl UA?
curl -s https://cookies.giphy.com/global-cookies.f54c0b98fd75c8afe8abb8e12bf0d8a9297f480a.html |lessAnd I'd doubt most use of e.g. posting gifs on social media in response to something counts as "satire".
On Facebook, not big tech in general. Tech is still immensely powerful, popular and politically supported. Facebook is not.
It's too little too late, but it's not exactly a witch hunt.