Facebook is a radicalization engine.
It is designed to reinforce existing beliefs and preferences in order to increase engagement.
In this case the beliefs were virulently racists and bigoted, and the engagement was usually done with a machete.
It is designed to reinforce existing beliefs and preferences in order to increase engagement.
In this case the beliefs were virulently racists and bigoted, and the engagement was usually done with a machete.
And it turns out that hate, fear, and tribalism are great for that.