Cause sadly KR > O
Management is by now mostly "OKR: Objective Key Result" driven.
But the performance review mostly focused on the KR as its designed for measurbility, the O is an afterthought.
Should be the other way round. Isn't. I by now quite often (when the company works with OKR but the quality that comes out product wise sucks over multiple time periods) recommend to trash the KR completely and only focus on the O.