I personally don't think VR is a good play. Personally, I just can't binge on anything with VR. It's just not comfortable. But maybe we haven't had enough hardware innovation yet.
Also VR as some kind of social networking replacement seems unlikely to me because huge par of the time people spend on social networks is not while sitting at home dedicating time to this activity. Most people are not going to lug around VR headset everywhere they go.
I would recommend VR videos though, there are a few from Oculus TV which are amazing, they are an entirely new experience.