Wim Hof not only claims that his method will keep one warm, but also a lot of other health benefits. Very few of these have any scientific backing. Hyperventilation's effects on inflammatory responses are well known.
His claims regarding arthritis, MS or even Parkinson's are not only spurious at best to be kind in wording. I would personally call them bullshit. There is just no scientific evidence at all for these claims.
Ensuring through deep breath that your chest muscles are moving and warming and by that warming your blood is nice - but not more. There are no studies scientifically researching the method with multiple subjects. Only studies that look at him (and his twin).
So we have "studies" with n=2 and massive claims from him. While he sells his books/seminars/method.
People have died attempting the Wim Hof Method (one example [1]).
To me - this person is good at PR. Knows how to sell these days. And how to be a personal brand. I have to give credit for that.
[0]: https://www.tandfonline.com/doi/full/10.1080/23328940.2017.1... [1]: https://www.channelnewsasia.com/singapore/wim-hof-breathing-...