And props to Apple for adding that Friday PR synergy to the mix!
Edit: my best attempt at a good faith argument here is this: it was a move that was supposed to be in sync with Biden's SOFU comments on returning to the office, but other breaking news affected the plan.
It is always possible for there to be multiple plausible reasons for something, and the least generous assumptions can be frequently incorrect
PR requires internal employees. That leads me to the logic that, for most companies, PR is targeted at non-employees.
on the other hand, large crowds that do take covid seriously, and socially encourage those precautions, appear to not spread covid as much.
where's the group psychology aspect?
That's the challenge.
I am really starting to question if my values align with Google's anymore.
That said, I still think all 3 PR departments subscribed to the same strategy, even though Twitter missed an opportunity to build positive PR b/c their policy is good.
If you go looking for it, you will find it. Doesn't make it true though.