Using something like databricks means it is easy to schedule and manage jobs, easy to write jobs that work in good enough time, easy to troubleshoot when things go wrong.
It comes with a well documented security mode and a support contract when needed.
Developers can be onboarded quickly and work code reviewed and managed.
Logging and diagnostics are available and you can report on metrics easily.
That isn’t true with custom data pipelines written in shell scripts.
The value isn’t in the pure execution time, it is in everything around it.