Consider smoking - the exposure of the lungs to cigarette smoke is very high and very consistent compared to almost all other environmental exposures which are also generally less carcinogenic.
The key question is - are cancers getting more common without a good explanation [1], and if so which ones? The answer is that upper gastrointestinal cancers do some to be getting more common. These are plausibly due to dietary changes and/or obesity. Personally, I think ingesting huge amounts of added sugar, particularly fructose, is the potential unifying culprit.
[1] Many cancers are increasing in incidence because of better screening and detection. Breast cancer is a good example. Other cancers like leukaemia or pancreatic cancer couldn't even be reliably diagnosed 100 years ago, so obviously they are more common today.