Are you using professions as an example or actual market segmentation? Because I don't see how usage of a web analytics package could differ from one profession to another unless your product is very tightly integrated with the IT systems - web site, booking, planning, etc - that a profession sues.
Furthermore, are you sure that web analytics packages are difficult to work with? From my perspective, as an end-user, Google Web Analytics is incredibly easy to set up: just verify domain ownership and insert the tracking code. The problem that I have with Analytics is that I'm not sure how I can utilize all the data to 100%. So what if 30% of my visitors unexpectedly come from Spain? I would love a solution that was more problem-goal or business development oriented.