I don't want to bag out on id.. but the games they've done in the past that qualified as FUN - the basic premise was to just kill wave after wave of bad guy/demon/robot type soldier guy. Their games have never been very "deep", but they have been fun to play. This looks to me like they felt a bioware style game was more appropriate but have none of the bioware talent for making engaging story/dialogue.
I'm sure I read somewhere that id were no longer going to be in the game of tech licensing, but I could just be mistaken.