Classic symptom of what Nassim Taleb call the "Fat Tony" problem. You deflected a 40% drop but your users aren't coming back to your service. Gosh.
When I thought about using your service for my business, I was so disgusted with the disingenuity of not showing your prices on the homepage (I had to email support, who sounded annoyed -- and not at all apologetic -- to query the price points), I decided to not even give you guys a shot.