I don't know Amit personally but have interacted with him a bunch because he's a customer, and he is a really awesome guy.
If you are in Chicago and South Asian, I'm hosting an event next Thursday where we'll be doing cheek swabs: http://www.facebook.com/event.php?eid=160586174028348
If in New York, there is an event next Friday: http://brownbones.eventbrite.com/