For $12/mo, it's far into business use for me. I can't see ever paying $144/yr to remember to text my mom.
For business, that might be reasonable. For personal use, no way.
For business, that might be reasonable. For personal use, no way.
If I wanted to be extremely mercenary/selfish, I could make absolutely sure that the people who have something I want are definitely always kept in the list, and try to gradually increase their rank-order to get closer to them socially.
On a tangent, I do think that software businesses undercharge heavily. It works for VC-funded businesses but for bootstrapped companies, we definitely have to charge real prices.
My monthly Blue Bottle budget is probably around $50, I don't see why I wouldn't pay as much if not more for a piece of software :)
I think a lot of people could use something like Reminders with actions like "Call Mom; repeat every 6 days". And again, for me, this isn't $144/yr better than that free solution. If I were doing this as part of my job, sure, I'd happily ask my company to cover the cost. I don't see a scenario where I would pay that much for personal use.
(BTW, I do literally have a Reminders list called "Maintain relationships" with actions like "Buy a birthday card for my niece", "Call Mom on her wedding anniversary", "Text Joe", and such. It keeps me from getting too out of sync with the people I care about. I'd pay a couple of dollars a month if there were something that helped automate setting up and maintaining that list.)