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> what happens when Elon starts his own platform

He wouldn't bother because it'd be a failure. Twitter's tech stack isn't worth 40 billion, Musk could clone twitter for less than $500m, but just having a platform doesn't accomplish much, the overwhelming majority of twitter users have no reason to leave twitter.

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Parler didn't fail because it was unable to attract a userbase.

That is why it failed - technical mistakes aside.

Parler failed because it was never actually able to do and be what the incoming user base thought they were promised —- a free, uncensored bastion. Since that would never work at a bigger size with mainstream attention, there’s no real diff. Parler being a grift makes it all muddied any how.

I bet there would be a whole lot of people that would join elon-twitter.

They said the same thing about truth social.

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